2 min read
Location matters even more in healthcare than in other industries. Take a moment to learn more about how marketing for healthcare should focus on location and the benefits it brings.
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What Is Programmatic Advertising? At the most basic level, programmatic advertising is the automation of buying ad space online to display...
5 min read
James Moore on December 3, 2012 at 10:27 am @ https://marketingland.com/click-only-attribution-and-the-death-of-common-sense-27246
3 min read
With the typical American spending more than 5 hours a day on their phone, it’s easy to see why mobile advertising has emerged as one of the most...
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By Herbert Lui March 27th, 2014 @ https://contently.com/2014/03/27/5-content-marketing-lessons-from-tech-giants/
2 min read
Thanks to the explosion of technological innovation over the past decade, the world of advertising is always evolving. What may have worked for...
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How CTV Started One of the first places CTV started was with TiVo. In 1999, they made it possible to digitally record TV shows and watch them in your...
4 min read
Technology and the ways in which we consume content have been surging forward in leaps and bounds. Is your marketing strategy keeping up? Read on to...
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As you closely analyze your digital ads’ costs per click, conversions, and bounce rate, don’t forget to consider one key element of any successful...
3 min read
Every marketer understands the value of knowing which efforts produce the best results. But it’s challenging to nail that down and find those...
