Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Pillar 01
Build Brand Equity at Scale
What it does
Agility's brand advertising platform reaches new audiences across premium connected TV, streaming audio, and digital channels—building mental availability with customers who will be shopping in the next 6-18 months.
Business outcome
Drive unaided brand awareness and consideration among consumers before they start their purchase journey. Be the name they think of first when they decide to buy.
Key results
Solution fit & product story
Nulla lobortis est sed porta dapibus. Ut porta faucibus ante, gravida varius leo commodo vitae.
Precise brand advertising delivers performance outcomes
Precise brand advertising delivers performance outcomes
Precise brand advertising delivers performance outcomes
Demand quality improves first, followed by stronger conversion efficiency. Consistency reinforces performance across channels. That structure is what enables predictable, long-term growth.
Demand quality improves first, followed by stronger conversion efficiency. Consistency reinforces performance across channels. That structure is what enables predictable, long-term growth.
4 months
250%
increase in high-intent traffic
6 months
2.2x
higher conversion rate compared to placebo group
12 months
60%
more new buyers than performance-only strategies within a year.
How Agility works
How Agility works
How Agility works
One centralized platform
Leverage the best brand advertising channels all in one platform.
Target your personas with precision.
Build and test creative that speaks to them directly.
Measure impact with the only brand advertising incrementality measurement system.
One centralized platform
Leverage the best brand advertising channels all in one platform.
Target your personas with precision.
Build and test creative that speaks to them directly.
Measure impact with the only brand advertising incrementality measurement system.
One centralized platform
Leverage the best brand advertising channels all in one platform.
Target your personas with precision.
Build and test creative that speaks to them directly.
Measure impact with the only brand advertising incrementality measurement system.
Unified persona data
Target and reach your targeted personas across channels. Control the ad experience and measure results, wherever your buyers go, online or offline. Personas inform the rest of your precision brand advertising strategy.
Unified persona data
Target and reach your targeted personas across channels. Control the ad experience and measure results, wherever your buyers go, online or offline. Personas inform the rest of your precision brand advertising strategy.
Premium creative production & testing
Premium creative production & testing
Test into certainty. Continuously build and test creative variants for each unique audience across channels and stages. Learn what drives the results that matter most.
Target and reach your targeted personas across channels. Control the ad experience and measure results, wherever your buyers go, online or offline. Personas inform the rest of your precision brand advertising strategy.
Incrementality measurement
Incrementality measurement
Prove the incremental impact of brand advertising with marketing science–incremental studies, cohort-based analysis, connected identity data, randomized controlled trials, and real-time dashboards purpose built for brand advertising.
Target and reach your targeted personas across channels. Control the ad experience and measure results, wherever your buyers go, online or offline. Personas inform the rest of your precision brand advertising strategy.
Target and reach your targeted personas across channels. Control the ad experience and measure results, wherever your buyers go, online or offline. Personas inform the rest of your precision brand advertising strategy.
Media buying & growth optimization
Media buying & growth optimization
Create predictable growth. Agility’s optimization engine blends human and machine intelligence—pairing specialized data science with expert analysis to discover and optimize the perfect mix premium open-internet inventory
Target and reach your targeted personas across channels. Control the ad experience and measure results, wherever your buyers go, online or offline. Personas inform the rest of your precision brand advertising strategy.
Target and reach your targeted personas across channels. Control the ad experience and measure results, wherever your buyers go, online or offline. Personas inform the rest of your precision brand advertising strategy.
Case studies
See how leading brands use Agility to turn brand advertising into predictable, long-term growth.
Machinery brand drives 1,110% ROAS growth
Challenge
The client's advertising was seasonal, siloed, and discount-dependent, with fragmented digital channels. This limited their ability to tie media spend to dealership traffic and sales, forcing them to constantly refill their pipeline.
Solution
Agility implemented a unified, always-on precision brand advertising strategy. This resulted in 1,042 influenced purchases, $21M in estimated revenue, and a 1,110% ROAS, while reducing the average cost per visit.
Footwear brand achieves $155K incremental revenue
Challenge
A performance-only strategy failed to generate net-new customers, causing declining traffic and limiting the ability to measure incremental results. The brand needed a new approach to consistently create buyers.
Solution
Agility implemented a precision brand advertising strategy to generate new demand and feed qualified buyers into performance channels, resulting in $155K in incremental revenue and 16% of total sales influenced by Agility.
Senior living community lowers costs, boosts leads
Challenge
A display-heavy, single-channel strategy produced a $2,700 cost per lead and volatile lead volume, lacking a unified full-funnel approach capable of driving predictable and scalable new business growth.
Solution
Agility implemented a precision brand advertising strategy across CTV, OLV, audio, and display, reducing cost per lead by 69% to $863 and delivering a stable, scalable growth engine as spend increased 8x.
Global fitness brand drives ~6x ROAS growth
Challenge
Digital advertising was fragmented across channels with siloed tactics and unclear attribution, limiting visibility into performance and reducing the brand’s ability to reach, influence, and convert new buyers consistently.
Solution
Agility implemented a precision brand advertising strategy across CTV, display, and digital, activating three new personas and controlled trials to quantify incremental lift and accurately measure purchase behavior.
Case studies
See how leading brands use Agility to turn brand advertising into predictable, long-term growth.
Machinery brand drives 1,110% ROAS growth
Challenge
The client's advertising was seasonal, siloed, and discount-dependent, with fragmented digital channels. This limited their ability to tie media spend to dealership traffic and sales, forcing them to constantly refill their pipeline.
Solution
Agility implemented a unified, always-on precision brand advertising strategy. This resulted in 1,042 influenced purchases, $21M in estimated revenue, and a 1,110% ROAS, while reducing the average cost per visit.
Footwear brand achieves $155K incremental revenue
Challenge
A performance-only strategy failed to generate net-new customers, causing declining traffic and limiting the ability to measure incremental results. The brand needed a new approach to consistently create buyers.
Solution
Agility implemented a precision brand advertising strategy to generate new demand and feed qualified buyers into performance channels, resulting in $155K in incremental revenue and 16% of total sales influenced by Agility.
Senior living community lowers costs, boosts leads
Challenge
A display-heavy, single-channel strategy produced a $2,700 cost per lead and volatile lead volume, lacking a unified full-funnel approach capable of driving predictable and scalable new business growth.
Solution
Agility implemented a precision brand advertising strategy across CTV, OLV, audio, and display, reducing cost per lead by 69% to $863 and delivering a stable, scalable growth engine as spend increased 8x.
Global fitness brand drives ~6x ROAS growth
Challenge
Digital advertising was fragmented across channels with siloed tactics and unclear attribution, limiting visibility into performance and reducing the brand’s ability to reach, influence, and convert new buyers consistently.
Solution
Agility implemented a precision brand advertising strategy across CTV, display, and digital, activating three new personas and controlled trials to quantify incremental lift and accurately measure purchase behavior.
Case studies
See how leading brands use Agility to turn brand advertising into predictable, long-term growth.
Machinery brand drives 1,110% ROAS growth
Challenge
The client's advertising was seasonal, siloed, and discount-dependent, with fragmented digital channels. This limited their ability to tie media spend to dealership traffic and sales, forcing them to constantly refill their pipeline.
Solution
Agility implemented a unified, always-on precision brand advertising strategy. This resulted in 1,042 influenced purchases, $21M in estimated revenue, and a 1,110% ROAS, while reducing the average cost per visit.
Footwear brand achieves $155K incremental revenue
Challenge
A performance-only strategy failed to generate net-new customers, causing declining traffic and limiting the ability to measure incremental results. The brand needed a new approach to consistently create buyers.
Solution
Agility implemented a precision brand advertising strategy to generate new demand and feed qualified buyers into performance channels, resulting in $155K in incremental revenue and 16% of total sales influenced by Agility.
Senior living community lowers costs, boosts leads
Challenge
A display-heavy, single-channel strategy produced a $2,700 cost per lead and volatile lead volume, lacking a unified full-funnel approach capable of driving predictable and scalable new business growth.
Solution
Agility implemented a precision brand advertising strategy across CTV, OLV, audio, and display, reducing cost per lead by 69% to $863 and delivering a stable, scalable growth engine as spend increased 8x.
Global fitness brand drives ~6x ROAS growth
Challenge
Digital advertising was fragmented across channels with siloed tactics and unclear attribution, limiting visibility into performance and reducing the brand’s ability to reach, influence, and convert new buyers consistently.
Solution
Agility implemented a precision brand advertising strategy across CTV, display, and digital, activating three new personas and controlled trials to quantify incremental lift and accurately measure purchase behavior.
Case studies
See how leading brands use Agility to turn brand advertising into predictable, long-term growth.
Machinery brand drives 1,110% ROAS growth
Challenge
The client's advertising was seasonal, siloed, and discount-dependent, with fragmented digital channels. This limited their ability to tie media spend to dealership traffic and sales, forcing them to constantly refill their pipeline.
Solution
Agility implemented a unified, always-on precision brand advertising strategy. This resulted in 1,042 influenced purchases, $21M in estimated revenue, and a 1,110% ROAS, while reducing the average cost per visit.
Footwear brand achieves $155K incremental revenue
Challenge
A performance-only strategy failed to generate net-new customers, causing declining traffic and limiting the ability to measure incremental results. The brand needed a new approach to consistently create buyers.
Solution
Agility implemented a precision brand advertising strategy to generate new demand and feed qualified buyers into performance channels, resulting in $155K in incremental revenue and 16% of total sales influenced by Agility.
Senior living community lowers costs, boosts leads
Challenge
A display-heavy, single-channel strategy produced a $2,700 cost per lead and volatile lead volume, lacking a unified full-funnel approach capable of driving predictable and scalable new business growth.
Solution
Agility implemented a precision brand advertising strategy across CTV, OLV, audio, and display, reducing cost per lead by 69% to $863 and delivering a stable, scalable growth engine as spend increased 8x.
Global fitness brand drives ~6x ROAS growth
Challenge
Digital advertising was fragmented across channels with siloed tactics and unclear attribution, limiting visibility into performance and reducing the brand’s ability to reach, influence, and convert new buyers consistently.
Solution
Agility implemented a precision brand advertising strategy across CTV, display, and digital, activating three new personas and controlled trials to quantify incremental lift and accurately measure purchase behavior.